From Start to Finish

We are a family business dedicated to making pieces that feel personal and unique.

The custom design process

We offer bespoke jewelry services beyond rings. From one-of-a-kind necklaces to heirloom-quality bracelets, we'll work closely with you to create a piece as unique as your story.

Find Your Ring Style

Take our quiz to explore your preferences and receive a personalized estimate.

Tell us about your vision

Join us in a virtual consultation, where we can hear about your vision and discuss how to execute your dream piece.

Bringing your ideas to life

Once we are set on a design, we bring it to life with a CAD and 3D rendering. This way, you are able to see exactly how your ring is going to look like.

Sourcing the perfect stone

We'll share curated diamond options for you to choose from and keep you in the loop on what we're looking for as diamond experts.

Handcrafted for you

Once approved, your dream ring is made right here in Toronto.

Your piece gets delivered

Your new heirloom comes with signature-required and insured door to door shipping for extra safety.

Ready to start?

Take our ring estimate quiz to explore your ring preferences!

About Smiro

Our father built his life around jewelry, one ring at a time. No shortcuts, no mass production. Just honest craftsmanship, hands-on service, and treating every customer like they were part of our family.

A few months back, we posted our first video on TikTok and it blew up. After that, I helped run Smiro with that same passion, always improving the little details that make a big difference.

This is what our customers say

We offer bespoke jewelry services beyond rings. From one-of-a-kind necklaces to heirloom-quality bracelets, we'll work closely with you to create a piece as unique as your story.

Before It’s Handcrafted

We create high-quality renderings to ensure your design is perfected before crafting.

Approve your ring Before Production

Get accurate 3D renderings before saying 'Yes'.

+40 years of experience

Expert Canadian craftsmanship you can trust.

Family Owned Bussiness

Second generation and family-run for over 40 years.

Insured Door to Door Shipping Included

Fully insured, secure door to door delivery.