Engagement Ring Buying Guide

A SMIRO STUDIO red ring box held open with a round diamond solitaire inside

How to buy an engagement ring, in six decisions.

Buying an engagement ring comes down to six decisions: budget, diamond, shape, setting, metal and timing. Half our Canadian orders were quoted between $5,100 and $7,000 CAD, most rings take 10 to 12 weeks from deposit to door, and 76% of our couples pick yellow gold. Here is each decision, with the numbers from the rings we build.

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Tilak's round solitaire, in our red box.

  • Half our Canadian orders: $5,100 to $7,000 CADPrice
  • 10 to 12 weeks, deposit to doorTiming
  • 76% of our ring ordersYellow gold
  • Lab or natural, IGI at 1 ct and upDiamonds

By Clint Casmiro, co-founder · Updated October 22, 2026

Metal, and the band that goes with it

76% of our ring orders are yellow gold, and we usually recommend 14K: more durable, and it scratches less than 18K. Plan the wedding band with the ring, because a low setting or a tulip basket decides whether a straight band sits flush. See yellow gold engagement rings, wedding bands and curved vs straight bands.

Timing and how it gets made

Most rings take 10 to 12 weeks from deposit to your door. Half of the price starts about three weeks of 3D design: you mark up a CAD file, then approve a 360 render, and we find your diamond in that time. Then about eight weeks from bench to door, and it ships free and insured.

See the CAD design and 3D renders, the five steps, and if you have a date, when to order and the Valentine's Day proposal ring timeline.

3D render of Matthew's oval engagement ring in yellow gold on a split shank, on a pale background

Questions we get

How much should I spend on an engagement ring?

There is no rule that fits everyone. Half our Canadian orders were quoted between $5,100 and $7,000 CAD; pick a number you are comfortable with and let it decide the diamond. More in how much to spend.

Should I choose a lab grown or natural diamond?

Both are diamonds. Stones of 1 carat and up come with an IGI certificate that states which one it is. Our lab grown engagement rings page compares them.

How long does a custom engagement ring take?

Most rings take 10 to 12 weeks from deposit to door, about three weeks of that in 3D design.

Can I buy an engagement ring online?

Yes. We work virtual first: a free estimate, a free 20 minute video consult, a 3D render and the actual diamond on video before anything is made, and free insured shipping across Canada and the US.

What is the most popular engagement ring metal?

On our ring orders from December 2025 to October 2026, 76% were yellow gold. Full numbers in the SMIRO Ring Report.

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